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On Business.
OB//006

Stop searching for the next thing_

And, why you should lean into your originality_

November 3, 2025
By _iain.

Welcome back,

3 things today.

Something I wrote,
something I found,
and something else.

All to help you work on your business.

Let's go.

_iain.

Something I wrote_

Stop searching for the next thing.

Here's why →

Something I found_

“Back in 1983, Marvin Gaye took center court before the NBA All-Star game to sing the National Anthem. Rumor has it that prior to Gaye's performance, he shot around in a sweatsuit with some of the All-Stars before making his way back to the locker room, where he slipped on the tailored suit he's wearing in the clip below. Those watching the artist's cool nonchalance from afar would have never guessed that he was soon to make history. Up to this particular moment in time, the National Anthem had always been sung the exact same way. There was an unspoken agreement that when somebody sung the National Anthem, it was supposed to sound like the National Anthem. But, Marvin Gaye being Marvin Gaye, took the National Anthem and made it his own by adding a soulful Motown twist. Fifty years have passed since this fateful day and it still remains the single greatest live performance of the National Anthem, ever.”

Watch it here →

It's a beautiful, inspiring reminder to lean into your originality. Whatever you're doing, make it your own.

Something else_

Want help coming up with a focused plan for the next 3 months to accomplish your goals?

I can help. Send me an email →

That's it for this issue.

See you in 3 days_

_iain.

ps_

This is the tool I use most in sessions. Not a framework. Not software. Just a question: "What do you already have that you've been underestimating?" Every stuck business I've worked with had the answer already. They just couldn't see it.

What is On Business?
Three things.
Every three days.

Something I wrote.
Something I found.
Something else.

All of it to help you build a business that actually works.

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